SA Judges to dazzle at Cannes Lions

Erica Gunning from MEC Group is a judge for the Media category. She specialised in Media during her studies at the AAA, started at Media Compete in 1997 and rapidly rose through the ranks into a management position. With over 16 years in the industry, Erica has introduced new disciplines into media service at MEC including Digital Access (Content) and A&I (Insights). In 2013 the media agency won both the Cannes and Festival of Media award for content work done on the KFC Add Hope campaign.

For the Direct category, Bridget Johnson from Ireland-Davenport will be judging at Cannes Lions 2014. Bridget has an 18-year career in the industry where she has won Gold Lions, One Show Pencils, Clio’s, D&AD nominations, Loeries and others and is currently an Executive Creative Director at Ireland Davenport. After initially studying law, Bridget says she hasn’t entirely lost the will to fight for justice and harbours a desire to do more ‘cause’ advertising and work for good. She has also been lucky enough to work on iconic brands like Vodacom, Coca-Cola, Cadbury, KFC, Nissan, Audi, Nissan and Harley Davidson.

Adam Livesey (pictured) from TBWA/Hunt/Lascaris will be judging the Promo & Activation category. Adam began his advertising career as an art director, creating some of his best work at Lowe Bull Johannesburg. After being named in the top 10 Art Directors in the world, in 2008 he joined BBDO New York as a Creative Director, gaining global experience. In 2012 he returned to South Africa and was appointed the Executive Creative Director of TBWA/Hunt/Lascaris. Adam has won 22 Cannes Lions awards in his career, along with numerous other international awards.

For the Design category, Sulet Jansen from Switch Design, will be judging this year. Her portfolio includes well-known brands such as Investec, MTN, National Brands, Coca-Cola and SABC as well as smaller, niche brands. Currently the Creative Director at Switch Branding and Design, Sulet has been a finalist in the Loeries a few times and has won a couple of Bronze Loeries.

Executive Director of Creative and Founding Partner of House of Brave, Vanessa Pearson, will judge the Radio category at this year’s Cannes Lions. An Advertising Person of the Year nominee, Cannes judge, D&AD judge, Loerie judge, Ad of the Year judge and South African Creative Circle Executive Committee member for 10 years, Vanessa has worked at top agencies such as The Jupiter Drawing Room, Network BBDO, King James and Ogilvy. She has also won multiple Cannes Gold Lions, Clio statues, One Show Pencils, New York Festival Grand Prix’s and Loerie Gold awards and has worked with brands such as Mercedes-Benz, Nike, Coca-Cola Twist, Levis, Nestle and Procter & Gamble.

With just a few months to go before the 2014 Cannes Lions International Festival of Creativity, excitement levels are at all in time high as South Africa and the rest of the world brace for one of the biggest events in the industry.